Trinity Business Briefings Seminar Campaign

The Trinity Business Briefings Seminar campaign comprised of a ‘cross format’ leaflet sent out to the full Trinity marketing database posing the following questions:

What if you could …

• Work with someone who understands your business?
• Implement software that generates major business benefits?
• Rely on the long term future of your software?
• Work with a partner you can trust?

Would you do it?

The leaflet contained brief information about a series of Business Briefings that the recipients could attend to find out more about a company and software that would provide the answer to the above questions. It also contained a prepaid reply card so recipients could request information and/or register to attend a business briefing. End users could also email a registration and register online via the dedicated campaign microsite.

During the campaign the recipients received a telemarketing call to establish any interest and register them onto one of the business briefings.

Download a pdf containing examples of the Trinity Business Briefings Campaign [.pdf 165KB]

Images and copyright

Trinity have used general distribution / software images purchased from ‘gettyimages’. All photos used in the brochure are licensed to Trinity, however they can be purchased independently from ‘gettyimages’ on their website: http://creative.gettyimages.com/photodisc/

All other artwork is owned by Trinity